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How We Build and Nurture Alliances

LONGHOUSE is a new, dynamic firm. Its methods and philosophy have been carefully developed through years of experience facilitating discussions, gatherings, forums, and events at the highest levels of governance, cultural leadership, and policymaking. 

Our approach centres on building and nurturing alliances and partnerships that transcend boundaries, whether cultural, geographical, or institutional. We focus on creating sustainable and impactful relationships that serve the greater good, particularly in areas where the arts, education, global health, sustainability and innovation intersect.

We don’t just connect organizations; we cultivate ecosystems where ideas can flourish and initiatives can thrive.

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A case in point:
Maison Berthe 
Morisot

Our involvement with the Maison Berthe Morisot project in Bougival, France, exemplifies our commitment to fostering cross-cultural collaboration. This initiative, spearheaded by Longhouse, brings together The Cornelius Arts Foundation and The Fleming-Wyfold Art Foundation to produce the inaugural temporary exhibition at the newly dedicated museum space for Berthe Morisot, the first female Impressionist painter.

Cross-Cultural Dialogue

The inaugural exhibition, Scottish Impressions highlights the rich exchange between French and Scottish art, exploring themes of childhood and nature through the lens of Impressionism. This goes beyond showcasing art; it celebrates the shared heritage and influences that have shaped European culture.

Educational and Technological Innovation

Longhouse facilitated the association between The Cornelius Arts Foundation and Impactoverse, leading to the development of Berthe’s Brush at Bougival, a groundbreaking educational game. This online serious game not only bridges the gap between technology, art, and education but also incorporates an important R&D focus on the benefits of outdoor creativity. It offers players an interactive way to explore Impressionism while encouraging artistic expression in nature. Designed to enhance and track participants' well-being, the game makes art education accessible and engaging for a global audience.

Collaborative Spirit

Longhouse excels in engaging with diverse teams, sectors, cultures and territorial entities at all levels—from local administrations to regional and national bodies. This ability to navigate between non-profits, corporations, and governmental structures ensures alignment toward shared goals. In the Maison Berthe Morisot project, Longhouse effectively brought together the Mairie of Bougival (alongside Versailles Grand Parc, Yvelines and Île de France Region), The Fleming Collection, The Cornelius Arts Foundation, Ginkgo lab., and Impactoverse, creating a collaboration that honors Morisot’s legacy while fostering cultural diplomacy and international exchange. This collaboration highlights how art and culture can drive community engagement and global dialogue across different governance levels.

Sustainable Impact

Longhouse’s role in the Maison Berthe Morisot project reflects our dedication to creating lasting impacts through strategic alliances. By connecting the arts with broader social issues such as global health and sustainability, we ensure that our partnerships resonate far beyond the gallery walls.

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Europe Cordiale Circle

Founded by Pierson and Magnin in London in 2017, Europe Cordiale Circle was designed to help French, British and European Union decision makers during the Brexit negotiations and beyond by providing a forum of exchange and discussion for different views and sectorial interests, facilitating constructive and balanced political solutions along the way. Pierson and Magnin intentionally hosted the circle in the experiential and creative ambiance of an art gallery to foster debate and exchange.

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Connecting Across Complexities

In the context of a European Parliament delegation's visit to the United States in 2022, we arranged for their head representative to be the keynote speaker at the annual conference of the World Affairs Councils of America, bringing first-hand insights into European analysis of today's political headlines.

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Africonomie Bank Art Forum

This September, 2020 online panel discussion sponsored by Africonomie, an Africa-focused investment and communications firm, was moderated by Pierson. The discussion, part of The Art Dialogues Series, brought together gallery owners, investment firms, artists and collectors to highlight the strength of the African market and to provide an alternative platform for artists and collectors to meet. 

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The H2A Foundation

Founded by Pierson, the H2A Foundation engages the arts to highlight the pressing need for ocean conservancy and sustainability of waterways and to deepen awareness of climate change.

Its mission is to connect through art water conservation organisations and initiatives around the world.

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The Cornelius Arts Foundation

Founded by Magnin, the Cornelius Arts Foundation believes in the transformative power of the arts.

Its mission is to deploy R&D with a focus on global health, education, sustainability and innovation.

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